Privacy Notice

About this notice

This notice explains how Guangdong Yuzhen Furniture Industry Co., Ltd. ("Yuzhen", "we", "us" or "our") handles personal information through the Yuzhen Furniture website.

• Data controller: Guangdong Yuzhen Furniture Industry Co., Ltd.
• Registered address: No. 66 Langqiao Road, Denglu Xiacun, Paitan Town, Zengcheng District, Guangzhou City, Guangdong, China
• Scope: our public website, project inquiry and catalogue forms, and website assistant.

This notice does not cover employee, recruitment or other activities governed by a separate privacy notice or agreement.

Information we collect

We collect only the information reasonably needed to respond to business enquiries, operate the website and protect our services.

• Inquiry and catalogue data: your name, company, email address, telephone or WhatsApp number, country, procurement role, products of interest, quantity, timeline and project requirements.
• Assistant data: your messages, a random conversation identifier, referring page, language and any human reply record.
• Technical data: IP address, browser and device information, page paths, performance measurements, consent choices and security-verification information.

How and why we use information

• Respond to project inquiries, provide requested catalogues, prepare quotations and communicate with procurement contacts and distributors about project requirements.
• Maintain service and conversation continuity, understand website performance and improve the business website.
• Prevent spam, abuse and security incidents, and establish, exercise or defend legal rights.
• Meet accounting, regulatory and other legal obligations that apply to us.

Depending on the context and applicable law, we rely on your request and steps before entering a contract, our legitimate interests in operating and protecting a B2B website, your consent for optional analytics, or a legal obligation.

We do not make automated procurement, eligibility or pricing decisions about you based on inquiry or chat content.

AI-assisted chat

Assistant messages may be processed by a controlled third-party AI service provider so that a reply can be generated. Authorized Yuzhen employees may view the conversation, take over the exchange or reply directly. Contact details you choose to share remain part of the conversation record.

Do not submit student records, children's information, identity documents, confidential drawings, trade secrets or other sensitive personal or commercial information through the assistant.

Cookies, local storage and analytics

We use essential browser storage to remember your consent choice and support forms, security and chat-session continuity. These functions cannot be disabled through the analytics preference below.

Google Analytics 4 (GA4) loads only after you allow analytics. We send page paths, language and limited event categories; we do not send inquiry text, assistant messages, names, email addresses or telephone numbers to GA4.

Cloudflare Turnstile helps verify legitimate form submissions and prevent abuse. Cloudflare may process device, network and interaction data needed for that security check under its own privacy terms.

Sharing and international transfers

We disclose personal information only where necessary to operate the website, answer a request, protect our services or comply with law. Recipient categories may include:

• Authorized Yuzhen employees and personnel supporting sales, projects and website operations.
• Website hosting and CMS, email, CRM, AI, analytics and security-verification service providers.
• Professional advisers, regulators, courts or authorities where disclosure is legally required or necessary to protect rights.

We do not sell or rent personal information.

Information may be processed in China and in countries where our service providers operate. Where applicable law requires it, we use appropriate contractual, organizational or other safeguards for international transfers.

Retention

• Website inquiry records are generally retained for no longer than 24 months after submission.
• Assistant conversation records are retained for 30 days after the last interaction.
• Your browser consent choice remains until you change it or clear browser storage.
• Contract, transaction, dispute or legally required business records may be kept for a longer period where necessary.

Security

We use proportionate technical and organizational measures, including access controls, protected transmission, hashed conversation identifiers and data minimization. We review access and limit personal information to people and providers who need it for an authorized purpose.

No website, transmission or storage system is completely secure. Please use the website with that limitation in mind and avoid sending sensitive information through open text fields.

Your privacy rights

Subject to applicable law, you may have rights to access, correct or delete personal information; restrict or object to processing; receive portable data; withdraw consent; and complain to a competent data-protection authority. Withdrawing consent does not affect processing that was lawful before withdrawal.

Send a request to [email protected]. We may ask for information needed to verify your identity and locate the relevant record before responding.

Children, external links and updates

Our website is intended for adult procurement, project and distribution professionals. We do not knowingly request or collect personal information about children or students. Please do not submit student data through our forms or assistant.

Links to third-party websites are provided for convenience. Those websites operate under their own privacy notices, and we are not responsible for their practices.

We may update this notice to reflect changes to our services, providers or legal obligations. Material changes will be identified on this page by a revised last-updated date and, where appropriate, an additional notice.